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  Grupo Entrada  
   
  Hipanics Consume $92 Billion in Supermarkets

Grupo Entrada works with clients to help them reach their goals and objectives. While the US Hispanic market offers plenty of opportunities for investment, Grupo Entrada helps clients navigate the waters and focus resources. The best way to think of using Grupo Entrada is as a strategic member of your organization and in the capacity you need the most. We typically compliment any existing in-house expertise or agency relationship you may already have.

We also help companies new to or established in the world of government contracts navigate through the often times confusing myriad web of laws and regulations. One of our specialties is assisting in the bid/proposal offer stage so that our clients can compete successively in a public competitive process.  Through our affiliate partners, we are able to provide additional as -needed services to our clients, such as legal, financial or accounting services.

Grupo Entrada consultants also have in depth expertise on the Hispanic Market and Marketing in the digital age, are fluent in Spanish and English and are highly regarded in the Latino community and business circles, particularly in the San Francisco Bay Area, Los Angeles, Chicago and Washington DC.  Through Grupo Entrada's ‘Latino-Connect Project’, Latino businesses, professionals, public officials and community workers are linked to each other to advance opportunities available to the greater Latino community.

 STRATEGIC SERVICES:

bullet point Strategic Planning for Market Access & Positioning, including access to decision makers in local, state or federal agencies.
bullet point Counseling and Advice on Business Development, Operational Efficiency and Access to Capital, including assisting businesses increase their capacity to undertake growth.  
Market Validation and Entry Strategy
In-Culture Readiness Assessment
Market Research, Ethnography, Focus Groups, Intercepts
Strategic Business Development
New Product Development
Branding & Positioning
Interim Executive Management

 CREATIVE COMMUNICATION SERVICES:
Identity and Brand Architecture
Social Media design & distribution
In-culture Merchandizing online & email distribution
Public Relations including Blogger outreach
Collaborative marketing
Talent search
Media Planning & Buying
bullet point Developer Network Distribution
Event Marketing and Promotions
Packaging & Product Design

 PRODUCTION SERVICES:
SEO/Web optimization consulting & Web Design
Branded Entertainment for Web and Mobile
bullet point Facebook & iPhone Apps
Virtual World URL based Advertising
Social Media for Web and Mobile
Advergaming for Web and Kiosk