Mitch Posada
Founder & Managing Director
mitch @ grupoentrada.com
Over the last 17 years Mr. Posada has developed a unique blend of consulting capabilities in the consumer services and products marketplace while maintaining a balanced focus on emerging media and mobile communications as well as access to capital to help companies enter and profit from the growing markets like the Hispanic market. Mr. Posada has consistently produced results for his clients and done so with a marketing management process and a team building approach designed to internalize and incentivize innovation and long-term growth. Mr. Posada brings a breadth of experience in the areas of strategic planning, marketing, and business development, with a particular emphasis on the fast growing U.S. Hispanic consumer population. Mr. Posada's work spans a wide range of companies from start-ups, marketing agencies, and non-profits to Fortune 500 leaders.
Mr. Posada also brings a unique look
at emerging digital media distribution including IPTV, ad networks, social networking, mobile, and online consumer and business applications.
Mr. Posada got his MBA from the University of California Berkeley, Haas School of Business and his BA from Michigan State University, Eli Broad College of Business. Mr. Posada is on the board of the Access to Business Capital, an initiative of the California Hispanic Chamber of Commerce and chair of the ABC group’s angel investors subcommittee (www.cahcc.com/abc/). Mr. Posada is on the HPNG Advisory Board (www.hpng.net).
|